HOW TO SUPPORT THE STRESSED OUTDOOR DESTINATIONS YOU LOVE

The great outdoors is experiencing a historic crisis, one that’s resulted in the new buzzwords “sustainable recreation.” On one hand, there’s the push by the outdoor industry to get more people outside, especially nontraditional users. However, COVID-19 has done this job better than any marketing campaign could ever dream. Many state parks have experienced a 40 to 300 percent uptick in vis...